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Wednesday, December 26, 2012


On this time this will be focused on the most mainstream kind of media that is used for spreading general news.




Utusan Malaysia is a malay-language daily newspaper that is published in Malaysia owned by the Utusan Group. It is the top selling Malay-language daily newspaper in Malaysia. In short, most of the Malaysian citizens buy and read this newspaper and it is one of the biggest newspaper names in the country. However, it has made a name for itself for being a newspaper that is heavily government biased. Being how it is the most read source of media in the country it is inevitable that political parties would turn to the local newspapers to churn out their various propagandas and views. In this case, it is the messages and perspectives of the government that is daily published and is read in the hands of many Malaysians. Though informative it can also twist situations and even blatantly fabricate situations in order to send its point across.

This kind of manipulation definitely affects the news that is heard by the public, especially ones that has based their trust on the newspaper and is loyal to it. The information that is put out then is whole-heartedly trusted by these readers and may form twisted opinions that is completely one sided and which may be not even anywhere near to the truth because of the disregard of the truth.





TV3 is a privately owned Malaysian television station that is owned and also operated by the Media Prima Berhad group of companies in Malaysia. From 1984, it became Malaysia's first ever commercial television station. Though the broadcast area was at first only limited to the Klang Valley, now it has grown to become one of the most popular tv stations enjoyed by Malaysians and has achieved the highest audience share by a Malaysian television station.

This television station broadcasts a wide variety of programs, ranging from documentaries, dramas, talk shows, sports and many others. With them seeing the that local content is in demand, they increase the local content production to a higher level and the viewers, noticing this have in turn given respect and loyalty to the television station which only adds more good things for the successful television station. Quality loca products as well as a smattering of quality foreign programs make it much more easier for the viewers to appreciate the whole content and

The Media Prima Berhad is Malaysia's leading integrated media investment group which owns multiple televison stations along with TV3 such as 8TV and TV9. Along with that they also own the New Straits Times Press Berhad which is Malaysia's largest publisher that publishes several national newspapers. This shows the power of this company in controlling the general media that circulates the country.


You can't run away from the latest news. It's a fact. No matter how naive or how much you try to force yourself under a rock news will always reach you. It's just a matter of fact of what kind of news that will find itself to you, maybe about the nearest neighbour or the war happening all the way on the other side of the country. In this case we're talking about the second kind of news, the one on a much bigger scale.

For me, I hardly read the newspaper or watch the daily news. Even though my parents are regular readers of the newspaper and regularly keep up with the latest events, for me and also my siblings, those kind of behaviour doesn't seem to be passed down. Nevertheless, even with the lack of effort on constantly updating myself on the current news, since the people of my generation are much more in tune with the internet than the medium of newspapers and TVs, we are still very much in the know on all kinds of events that are happening across the world.




Twitter for one, has a feature that makes it very useful for the users to know on the popular topic that people are currently talking about which are the 'Trending Topics". Since news travel much faster than it does with the print publications and television broadcasts, sometimes the soon to be worldwide news are known much in advance by internet and social media users than the regular viewers of the daily 8 o'clock news.

It is very important to keep up with the current events and just because the younger generation do not regularly buy newspapers as much, it cannot be said that they are not on the pulse of the current affairs. Also with the wide range of information on the net, it is also a lot more possible for people to make their own opinions and research on more sources than just blindly absorbing the one-sided opinions that  is churned out by the media.
 
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